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National Gypsum Company Announces New Digital Platform
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| May 28, 2021 |
National Gypsum Company, the exclusive service provider of reliable, high-performance building products manufactured by its affiliate companies and marketed under the Gold Bond庐, PermaBASE庐 and ProForm庐 brands, has launched a multi-website platform that provides an unmatched user experience for architects, contractors, remodelers, distributors, homeowners and other visitors.
The new digital platform includes a family of websites dedicated to the National Gypsum, Gold Bond, PermaBASE, ProForm and PURPLE brands. While each site is accessible through the National Gypsum庐 website at nationalgypsum.com, they are also available from their own uniform resource locators (URL): , , , , and .
鈥淭o construct the highest quality walls, floors and ceilings, provide a durable and superior finish, or enhance the resiliency of a roof, our new multi-website platform has you covered,鈥 said Jay Watt, director of marketing. 鈥淲e designed the new sites to be a trusted resource for product information, technical support, ideas and inspiration all in one place while helping to educate visitors about the importance of choosing our family of brands.鈥
Visitors to the sites will be greeted with a long list of functionality and navigation enhancements, including:
- An empowered search function across all platforms with product filtering, enabling users to find product and project information quickly and easily.
- An advanced Submittal Builder, which allows the user to search the product list based on project requirements, select the documents needed for the submittal, and simply 鈥淎dd to Cart鈥 to access the documents.
- A user-friendly, eye-catching section of customized content tailored to the user鈥檚 preferences, such as product applications, project profiles, new products and news.
- An integrated and expanded Design and Resource Center that houses a robust library of tools, resources and continuing education opportunities.
"We strive to be a leader in quality, customer service and innovation, and believe that includes providing easy-to-use, advanced websites that empower our partners to get to the best solutions for their business,鈥 said Bo Hussey, advertising, creative and digital lead. 鈥淲ith product information, tools and resources that are easy to find, the new National Gypsum platform will become the digital resource for architects, contractors and distributors.鈥
To explore the fully redesigned multi-website platform, visit .
@NationalGypsum #NationalGypsum #construct
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